Website design & launch
Reading Minds
An interactive website for Reading Minds, a Dubai market research firm. The site makes its research services, market coverage and methodology easy to explore.
An introduction built around research
The homepage pairs a bold visual identity with research imagery that visitors can rotate. The opening leads into a clear explanation of what Reading Minds does and how it approaches research.
Clear routes to the right service
A dedicated services area gives quantitative research, qualitative research, fieldwork and mystery shopping their own pages, so visitors can explore the work most relevant to their brief.
Making the method visible
An interactive market map shows geographic coverage, and a tabbed methodology explains the research process from discovery through advice. The site gives prospective clients a direct way to contact the team.
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